Rapid developments in technology, customer preferences, and employee expectations are transforming industries at a fast pace. But today’s organisations are often not built to cope with fast change. To survive and thrive, companies need to revolutionise how they operate. This …
Organisations have become more reliant on IT than ever, as technology and data are becoming more customer-facing. …
Data is the battlefield for modern organisations. More and more businesses are looking at data to empower and differentiate their services. Organising and applying data and insights in an effective way gains significant competitive advantage, and an opportunity for tapping …
Technological advancement and customer demands are changing at the speed of Moore’s law. There isn’t an industry that’s not being disrupted or on the brink of disruption. And companies that are successful innovators outperform the S&P 500 by 200%. To
In today’s fast-paced world, organisations need to meet and exceed customer expectations, delivering high …
To drive pre-launch awareness of their flagship mobile product Galaxy S9, Samsung ran an omni-channel marketing campaign designed by their in-house agency Cheil. Central to the campaign was a pop-up physical store – the Samsung Galaxy S9 Experience Studio – located at the Utrecht train station, where 220k passengers commute every day.
To drive pre-launch awareness of their flagship mobile product Galaxy S9, Samsung ran an omni-channel marketing campaign designed by their in-house agency Cheil. Central to the campaign was a pop-up physical store – the Samsung Galaxy S9 Experience Studio – located at the Utrecht train station, where 220k passengers commute every day.
To drive pre-launch awareness of their flagship mobile product Galaxy S9, Samsung ran an omni-channel marketing campaign designed by their in-house agency Cheil. Central to the campaign was a pop-up physical store – the Samsung Galaxy S9 Experience Studio – located at the Utrecht train station, where 220k passengers commute every day.
