Consultants Library

Consulting for Good: Movement On The Ground

by Claudia Arena on 15 Apr 2019

We are putting together a consulting team to support a social enterprise, Movement on the Ground. Read more about how you can get involved.…

We believe in doing consulting in a better way, every day. To us, this means constantly improving how we create value – not only for our clients, but also to make a positive impact in the world.

We believe that organisations doing good deserve access to the latest methodologies and insights in digital innovation to do great work. And what better way to do so than by uniting top independent talent and professionals from industry-leading companies for a good cause?

For this reason, we couldn’t be more excited to introduce you to our first pro-bono initiative with Movement on the Ground (MOTG). Working from the Greek islands of Lesvos and Samos, MOTG is a foundation aiming at delivering a more dignified, sustainable and innovative response to the refugee crisis in Europe.

How are we helping?

Working shoulder to shoulder with MOTG, top independent talent, and our clients, we will help develop a marketing strategy and plan for the upcoming year (2019/2020). This to support MOTG’s goals by safeguarding a regular influx of volunteers all year long, building a community of ambassadors and growing donations.

The project is focused on the following key areas:

  • Brand validation: positioning, target audiences, core messaging, channels
  • Media/digital analysis & strategy incl. the role of social channels (storytelling vs direct business generation).
  • Competitive benchmarking to identify best practices
  • Quick wins or tools that can easily start being used to make additional mar-keting impact in the short-term
  • Clearly defined KPIs to measure success

How can you get involved?

We are looking to kick off a team of 4-5 experts and consultants. Are you enthusiastic about making a positive impact in the world with your work, and looking to expand your network? Then this might be the perfect opportunity for you!

You should be able to dedicate 2-3 hours a week to the project, for the next 10-12 weeks. Preferably, you also have experience in digital analytics, brand marketing, marketing research or digital media.

Apply now!

Ready to apply your skills and experience to a good cause?
Applications are open until April 26 – help us make a difference and join our team!

Get in touch with our recruitment team, send an email to [email protected] 

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